LimeMedia

Ayaz Ahmad

Page Speed Optimization Guide

Page Speed Optimization Guide

From improving Core Web Vitals to reducing page load time, we see that making your site faster is not a nice-to-have upgrade; it is key to staying ahead online. In this Page Speed Optimization Guide, I’m going to cover all you need to know that pertains to speeding up your site, improving the user experience, […]
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Core Web Vitals

Boosting Your Website with Core Web Vitals

If you wish your site to stand out from the competition for users and search engines, Core Web Vitals are what you should pay attention to because Core Web Vitals are a part of Technical SEO. What Google has put in place is a set of special metrics that determine how your web page performs […]
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Technical SEO Guide

Technical SEO Guide: Why It Matters

Most of the people generally believe that SEO is basically selecting the right keywords and getting back links from other sites. But here’s the truth: none of that has any impact if Google can’t find, read, or comprehend your content. That’s when technical SEO comes into play. It’s not just an extra workload, but it’s the system that makes […]
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E-E-A-T in SEO

E-E-A-T in SEO: Why It Matters

When people think of E-E-A-T, what they may not realize is that E-E-A-T has become a large component of brand strategy in addition to how the information is presented on blogs and sites. These guidelines from Google of Search Quality Evaluator/Rater Guidelines, which in turn you can see your site do better and reach out […]
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What is Generative Engine Optimization

What is Generative Engine Optimization (GEO)?

Generative Engine Optimization (GEO): A Complete Guide for the Future of Search Change is at the core of what we see in today’s digital age, which is very fast-paced. If you are to keep up, you don’t just follow the old rules of SEO, and you have to stay ahead of the latest algorithmic updates, […]
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Google New Smart Bidding Tool

Google New Smart Bidding Tool in Performance Max – What It Means for Ads

Google has launched a new feature called Smart Bidding Exploration so advertisers can get more conversions, sales, or sign-ups when they run Performance Max (PMax) Campaigns. Smart Bidding Exploration gives advertisers flexibility with spending limits in Google’s system. What Does That Mean? In most cases, advertisers set a strict ROAS target (Return on Ad Spend), […]
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